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Amazon is one of the largest online shopping destinations in the world and a large section of this website is dedicated to clothes shopping. But Amazon sells far lesser clothes online compared to the other products that it offers. It could be well because of the lack of exclusivity associated with shopping for clothes from Amazon. There is nothing wrong with what Amazon offers in its clothing section, but you will find that there are smaller clothing online stores that sell more clothes. This is completely because of the perception that these sites have built. Even a small online boutique is able to sell more clothes than the larger online shopping stores because it brands itself as exclusive. Look closely and you will find that many of these exclusive stores are owned by women.
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